The latest data from the Vattenfall Energy Barometer, produced in conjunction with Statista, confirms that optimism dominates the public’s perception of the continent’s energy transition. The survey of 5,000 consumers in markets such as Germany and the UK underlines that environmental awareness is no longer an intention but a financial and behavioral habit.
Demands for investment in public infrastructure
Despite widespread enthusiasm, there is a unanimous call for greater institutional involvement. Respondents say that governments must prioritize modernizing networks and promoting cutting-edge technologies to ensure competitiveness. In Germany, for example, 65% of citizens warn that dependence on fossil resources compromises long-term economic resilience. The direction the industry takes must therefore be aligned with a clear and sustained political ambition.
The analysis shows significant contrasts in the adoption of domestic solutions. While the Netherlands leads the way in the installation of solar panels, Sweden is at the forefront in renewable heating systems through heat pumps. This fragmentation is evidence that, although pro-climate sentiment is global, logistical facilities and local incentives determine the pace of implementation. Nevertheless, individual commitment remains strong and energy savings adopted during the recent crises have become established as a social norm.
Real progress even in the face of the energy transition
The study sheds light on a profound transformation in lifestyles. Seven out of ten Europeans believe that their daily choices have a direct impact on climate change mitigation. Actions such as reducing waste, using efficient appliances and preferring brands with responsible practices now define the average consumer.
Source and photo: Vattenfall