GM refocuses efforts on autonomous driving for personal vehicles

GM focuses on autonomous personal vehicles and abandons robotaxi project.
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GM apuesta por vehículos personales autónomos

General Motors (GM) has made a major decision that will change the direction of its development in the field of autonomous driving. The company has decided to concentrate its efforts on the creation of autonomous personal vehicles, leaving aside the development of robotaxis, which had been one of the key projects of Cruise LLC, GM’s self-driving division.

General Motors’ new approach to personal vehicles

The company has announced that it will combine its technical teams with those of Cruise LLC in a single effort to advance advanced driver assistance systems and autonomous driving. This will be done by building on the progress made with Super Cruise technology, a system that allows for driver-independent driving.

This technology is currently available on more than 20 General Motors vehicle models, covering more than 10 million miles each month. According to Mary Barra, president of General Motors, this integration of equipment and consolidated technology is key to offering safer and more efficient driving experiences.

Goodbye to robotaxis: a necessary restructuring

Despite advances in autonomous driving, General Motors has decided not to continue funding the development of its robotaxi project through Cruise . This decision is largely due to the high competition that exists in the autonomous taxi market and the need to allocate resources more efficiently. The company has emphasized that this change in strategy is a way to optimize its operations, reducing costs and focusing on the development of personal vehicles.

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General Motors announced that it will end the development of robotaxi. Source: Reuters

The future of autonomous mobility

While Cruise will no longer develop robotaxis , the company remains committed to autonomous driving. Integrating its technical teams and refocusing on personal autonomous vehicles will allow it to move more quickly toward safer, more accessible, and less stressful mobility for drivers. In addition, the company expects that Cruise’s restructuring will allow for a reduction of more than $1 billion annually in operating expenses by mid-2025.

General Motors, known as the largest U.S. automaker , continues to lead the way into the future of mobility, with firm plans to deliver smart, low-impact vehicles both through hands-off driving and its transition to an all-electric future.

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Source: General Motors

Photo: Shutterstock

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