{"id":278703,"date":"2025-07-17T08:39:00","date_gmt":"2025-07-17T12:39:00","guid":{"rendered":"https:\/\/inspenet.com\/noticias\/pirelli-launches-its-first-sustainable-tire-with-70-recycled-material\/"},"modified":"2025-07-17T09:35:03","modified_gmt":"2025-07-17T13:35:03","slug":"pirelli-launches-its-first-sustainable-tire-with-70-recycled-material","status":"publish","type":"noticias","link":"https:\/\/inspenet.com\/en\/news\/pirelli-launches-its-first-sustainable-tire-with-70-recycled-material\/","title":{"rendered":"Pirelli launches its first sustainable tire with 70% recycled material"},"content":{"rendered":"\n

Pirelli has taken an important step in the automotive industry. automotive industry<\/a><\/strong> with the launch of its first environmentally friendly “Pirelli P Zero”<\/strong> standard production tire<\/strong>, which exceeds 70% bio-based and recycled materials. This breakthrough reinforces its strategic partnership with Jaguar Land Rover (JLR). <\/p>\n\n

Pirelli P Zero incorporates recycled steel and rice silica<\/h2>\n\n

In particular, the new Pirelli P Zero<\/a><\/strong> is offered in Range Rover-specific versions with 22-inch wheels, in line with JLR’s objectives to reduce the environmental impact of its luxury vehicles. The Italian brand incorporates in these tires innovative materials such as recycled steel<\/a><\/strong>silica from rice husks and circular carbon black. Also noteworthy is the use of bio-circular polymers derived from used oils. used oils<\/a><\/strong> and vegetable bio-resins that balance dry and wet performance. <\/p>\n\n

Likewise, one of the differentiating elements of these sustainable tires is the FSC certification<\/strong>, which guarantees a responsible supply chain for the natural rubber used, which represents approximately 25% of the weight of the final product.<\/p>\n\n

UHP performance and sustainability as a priority<\/h2>\n\n

For its part, Pirelli’s Research and Development department faced the challenge of maintaining the Ultra High Performance (UHP) characteristic of the P Zero line while significantly raising the proportion of components with low environmental impact.<\/p>\n\n

It should be recalled that in 2021 Pirelli was a pioneer in manufacturing a tire with FSC-certified natural rubber<\/strong>. This new launch reinforces Pirelli’s leadership in the innovation of sustainable materials<\/a><\/strong> and promotes a more responsible value chain in the automotive sector. <\/p>\n\n

With this commitment, JLR becomes the first manufacturer to equip its models with Pirelli tires. to equip its models with Pirelli tires that integrate 100% FSC<\/a><\/strong> tires with 100% FSC-certified natural rubber, consolidating its commitment to sustainability and innovation.<\/p>\n\n

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Source: Pirelli<\/a><\/strong><\/p>\n\n

Photo: Shutterstock<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Natural rubber represents approximately 25% of the total weight of the tire manufactured.<\/p>\n","protected":false},"author":9014,"featured_media":278610,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_acf_changed":false,"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categoria_noticias":[13068,13032],"etiqueta_noticias":[],"class_list":["post-278703","noticias","type-noticias","status-publish","has-post-thumbnail","hentry","categoria_noticias-environment","categoria_noticias-management"],"acf":[],"_links":{"self":[{"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/noticias\/278703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/noticias"}],"about":[{"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/types\/noticias"}],"author":[{"embeddable":true,"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/users\/9014"}],"replies":[{"embeddable":true,"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/comments?post=278703"}],"version-history":[{"count":0,"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/noticias\/278703\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/media\/278610"}],"wp:attachment":[{"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/media?parent=278703"}],"wp:term":[{"taxonomy":"categoria_noticias","embeddable":true,"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/categoria_noticias?post=278703"},{"taxonomy":"etiqueta_noticias","embeddable":true,"href":"https:\/\/inspenet.com\/en\/wp-json\/wp\/v2\/etiqueta_noticias?post=278703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}