{"id":184842,"date":"2024-09-03T07:39:00","date_gmt":"2024-09-03T11:39:00","guid":{"rendered":"https:\/\/inspenet.com\/?p=184842"},"modified":"2024-09-02T16:30:05","modified_gmt":"2024-09-02T20:30:05","slug":"change-oil-in-your-plastic-bricks","status":"publish","type":"noticias","link":"https:\/\/inspenet.com\/en\/news\/change-oil-in-your-plastic-bricks\/","title":{"rendered":"LEGO to switch from petroleum in its bricks to renewable plastic by 2032"},"content":{"rendered":"\n

Iconic toy manufacturer LEGO will begin replacing the petroleum in its bricks with a renewable, recycled plastic.<\/strong> This move, while more costly, reflects the company’s commitment to the environment.<\/p>\n\n

In a recent interview, CEO Neils Christiansen stressed that, despite the challenges, the brand maintains its strength in the global market.\nSales in the first half of the year increased by 14%, which translated into a 26% increase in profits, reaching DKK 8.1 billion (US$ 1.2 billion).<\/strong> <\/p>\n\n

The challenge of a greener plastic<\/h2>\n\n

LEGO, which produces billions of bricks each year, has invested in the search for sustainable materials.\nAfter testing more than 600 alternatives, the company is on track to significantly reduce the petroleum content in its products<\/strong>, aiming to use certified renewable resin in more than 50% of its production by 2026. <\/p>\n

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